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The IOC provides grants in order to build up a market culture in member countries to emphasise the quality of local products and encourage cooperation among members. The proposals must have clear promotional worth that are in line with the objectives laid out in the International Agreement on Olive Oil and Table Olives 2015.
Proposals tend to include activities such as the organisation of seminars, fairs, symposiums and workshops; information points at food and nutrition fairs; promotional material (brochures, CDs, books, etc.); and invitations for international specialists to participate in events.
Proposals were submitted by Algeria, Jordan, Italy, Spain, Tunisia, Turkey and Uruguay for the two calls in 2019. All were awarded grants by the International Olive Council to promote themes of general interest related to current affairs, consumption, product promotion, research and consumer information on World Olive Day.
